Is Telstra the new Woolies?

What ails Woolworths (ASX:WOW)? Once regarded as the best business in the land, the supermarket giant has lost market share at the hands of resurgent competitors. The problem, as many have identified, is that Woolworths returns were too high for too long. Those super profits enticed competition which are now the source of its woes. There is another household name on the ASX that sounds eerily close to sharing this experience. Telstra (ASX:TLS) appears, on the surface, to be an exemplary business. Financial metrics are stunning – consistent returns on equity over 30%, twice as much as China Mobile (SEHK:941) and Singtel (SGX:Z74) and three times greater than Vodafone (LSE:VOD) while gross margins dwarf all three. Read full article: (VIEW LINK)