At the STW Group results briefing, James Greet CEO of Ikon highlights the continued growth of digital spend in the media space
At the STW Group results briefing, James Greet CEO of Ikon highlights the continued growth of digital spend in the media space. Social Media is the big winner from the election spend and no sign in the pain for print slowing. He doesn't see growth in media spend outstripping CPI in the foreseeable future with the exception of the election event. Mike Connaghan, looking for signs of growth beyond the election to the 2nd half
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