From record numbers to fresh leadership... Life360’s next chapter

Life360 has never been bigger, more profitable... or more in transition. 

The family safety and location sharing platform connecting 88 million monthly users worldwide, delivered a standout Q2 2025 with strong growth in both revenue and active users. A sweetheart stock pick for many, Life360 demonstrated that its momentum is far from fading.

Revenue jumped 34.3% to $219 million, beating estimates by 2.4%. Gains driven by the continued adoption of its premium subscription tiers and expansion into new markets. 

Monthly active users surged 25% year-on-year to 88 million, a slight miss versus forecasts, while paying circles held steady landing in line at 2.53 million. The scale underscores Life360's position as a go to platform for families seeking real time location sharing and safety tools. 

Guidance was lifted across the board with revenue expectations of $462-$482 million, stronger subscription growth of $363-$367 million. Reflecting strong engagement from its core paying base. 

The earnings call also reaffirmed the company's long term ambition: growing its user base to 150 million monthly active users and pushing toward $1 billion in annual revenue. Additionally, new products were teased with a GPS enabled pet tracker set for launch later this year and the launch of Place Ads, delivering location based messages designed to drive long term advertising revenue. 

But the numbers tell only half the story. In the same breath, Life360 announced that COO Lauren Antonoff will succeed co-founder Chris Hulls as CEO, with Hulls stepping into an Executive Chairman role. Antonoff brings deep product leadership, having expanded Life360’s offerings beyond location tracking into broader safety and wellbeing services.

For investors, Life360 presents a compelling mix of record growth, clearer profitability, and a seamless leadership transition. Supported by sticky recurring revenue and expanding global reach, the company is well-positioned to accelerate toward its $1 billion revenue target, with fresh leadership driving innovation as the business scales.

We spoke to Shaun Weick of Wilson Asset Management to gain his insights on Life360's results, his view on valuation and whether he rates the stock as a buy, hold or sell. 

Life360 Group (ASX: 360) first half key results 

• Revenue up 34.3% to $219 million vs. $214 million ests (2.3% beat)
• Monthly active users up 25% to 88 million vs. 88.6 million ests (0.6% miss)
• Paying circles of 2.53 million vs. 2.5 million ests (in-line)
• EBITDA of $10.1 million vs. $3.3 million loss a year ago (36.6% beat vs. $7.4 million ests)
• NPAT of $11.4 million vs. $20.7 million loss a year ago (142% beat vs. $4.7 million ests)

• Revenue between $462–$482 million vs. prior guidance of $450–$480 million and $467.5 million ests (1.0% beat at the midpoint)
• Subscription revenue of $363–$367 million vs. prior guidance of $355–$365 million
• Hardware revenue narrowed to $42–$50 million vs. prior $40–$50 million
• Adjusted EBITDA of $72–$82 million vs. prior $65–$75 million and $72.9 million ests (5.6% beat at the midpoint)

For more information and market data on Life360 Group, please visit Market Index.  

What was the key takeaway from Life360’s results in one sentence?

The key takeaway from the result was the significant beat and upgrade to CY25 earnings expectations (+10% at midpoint); 2Q25 adj. EBITDA came in significantly ahead of consensus expectations at US$20m (cons: US$13m) with momentum in the core subscription business very strong (+38% YoY) and the outlook remaining underappreciated in our view. 

Were there any surprises in this result that you think investors need to be aware of?

Investors are eager to see sustained momentum in the advertising strategy, which delivered over 100% growth in 2Q25. We remain confident in the transformative potential of this high-margin revenue stream (~90% gross margin), which we believe is significantly underestimated in analyst projections. 

The transition of Founder/CEO Chris Hulls to Executive Chairman caught some by surprise, but we view the succession as well-telegraphed. 

With Lauren Antonoff stepping up from COO to CEO, Chris can now focus on his true passion—driving product innovation and enhancing user experience. 

Would you buy, hold or sell Life360 off the back of this result?

RATING: BUY

As long-term holders of 360, this latest result has bolstered our confidence in the company’s future. 

The team is delivering exceptional performance across all key metrics, with increasing virality driving record monthly active user (MAU) growth in the United States, 360’s most established market. 

Furthermore, untapped opportunities in advertising and pet tracking present substantial upside potential. We remain buyers. 

Are there any risks investors need to be aware of?

The primary risk to the stock's valuation in the short to medium term stems from potential underperformance in the advertising segment. However, there are no indications whatsoever that this will occur—in fact, management's confidence seems to be growing. That said, investor expectations have risen considerably and may be outpacing those of the sell-side analysts. 

From 1 to 5, where 1 is cheap and 5 is expensive, how much value are you seeing on the ASX today?

RATING: 3

The investor base for 360 is increasingly shifting toward mid- and large-cap investors in both the domestic market and the United States, where valuation sensitivity appears lower as long as the company sustains strong revenue and earnings growth. 

On a growth-adjusted basis, 360 remains highly attractive, with an EV/GP ratio of approximately 0.6x, representing a ~20% discount compared to domestic and international peers.