From the Great Depression to today: its all been about time, not timing

Time in the market beats timing the market!
Dr David Allen

Plato Investment Management

The ability to consistently time the market is arguably the most desirable, yet most elusive, skill in investing. Yet, it continues to evade even the most highly paid professionals.

In fact, last year we showed that the market forecasts of Wall Street’s best are negatively correlated with subsequent returns. See here:

Equities
Don’t listen to Wall Street if you want to know what markets will do in 2025

So yes, market timing is difficult, but it can also wreak irreparable damage on long-term wealth.

A famous study, popularised by J.P. Morgan Asset Management in the early 2000s, examined the impact on terminal wealth of missing just a handful of the market’s best days. In this wire, we update that analysis using data going back to the Great Depression (the original study focused on the S&P 500 from 1980 onwards), and extend it to include Australia.

If your grandfather had invested just $100 at the start of 1928 and simply left it untouched, it would be worth a healthy $127,688 today (with dividends reinvested), as shown in red below. Wouldn’t that have been nice pop. Would have paid for a couple of years of school fees!
Plato
Plato

However, if he had capitulated after the ~90% drawdown from 1929 to 1932 and missed the single strongest day in stock market history, 15 May 1933, when the S&P 500 surged 16.6% in one day, his terminal wealth would fall to $109,483.

Miss just the five best days, and terminal wealth drops further to $69,234.

Miss the best 30 days, and the outcome is catastrophic: just $8,653.

Of course, the reverse is also true: avoid the worst days and your wealth would multiply.

The problem is that doing so would require either clairvoyance, or an information advantage that tends to come with legal consequences. For most investors, that’s not a sensible strategy.

What about Australia?

The same pattern holds locally.

From 1992 to 2026, $100 invested in the S&P/ASX 200 would have grown to $1,510.

  • Miss the best 5 days --> $1,191
  • Miss the best 30 days --> $398 
Plato
Plato

The uncomfortable truth

The impact of missing just a small handful of days is profound. And critically, those days tend to occur:

  • During periods of maximum uncertainty
  • In the depths of market stress
  • When investors feel least comfortable being invested

The single best year in equity market history, 1933, occurred in the depths of the Great Depression.

Why we don’t time the market

Market timing requires being right twice:

  1. When to get out
  2. When to get back in

Get either wrong, and the cost is enormous. The days you are most tempted to sell are precisely the days you can least afford to miss

As the old adage goes, time in the market beats timing the market.

At Plato Global Alpha, we maintain close to market-neutral exposure and remain fully invested at all times. 

This discipline has served the strategy particularly well in recent years, where markets have repeatedly sold off, only to recover and reach new highs within weeks.

Learn about investing in the Plato Global Alpha Fund - Complex ETF (ASX: PGA1)

You can invest in the Plato Global Alpha Fund via the ticker PGA1. The Complex ETF is available on any brokerage platform. The Fund has delivered +22.63% p.a. since inception after fees (inception 1 September 2021). 

Past performance not reliably indicative of future return. Read all fund information, including the PDS and TMD available here: (VIEW LINK)

ETF
Plato Global Alpha Complex ETF (PGA1)
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This communication is prepared by Plato Investment Management Limited (‘Plato’) (ABN 77 120 730 136, AFSL 504616) as the investment manager of the Plato Global Alpha Fund (ARSN 654 914 048) (‘the Fund’). Pinnacle Fund Services Limited (‘PFSL’) (ABN 29 082 494 362, AFSL 238371) is the product issuer of the Fund. PFSL is not licensed to provide financial product advice. PFSL is a wholly-owned subsidiary of the Pinnacle Investment Management Group Limited (‘Pinnacle’) (ABN 22 100 325 184). The Product Disclosure Statement (‘PDS’) and Target Market Determination (‘TMD’) of the Fund are available via the links below. Any potential investor should consider the PDS and TMD before deciding whether to acquire, or continue to hold units in, the Fund. Link to the Product Disclosure Statement Link to the Target Market Determination For historic TMD’s please contact Pinnacle client service Phone 1300 010 311 or Email [email protected] This communication is for general information only. It is not intended as a securities recommendation or statement of opinion intended to influence a person or persons in making a decision in relation to investment. It has been prepared without taking account of any person’s objectives, financial situation or needs. Any persons relying on this information should obtain professional advice before doing so. Past performance is for illustrative purposes only and is not indicative of future performance. Whilst Plato, PFSL and Pinnacle believe the information contained in this communication is reliable, no warranty is given as to its accuracy, reliability or completeness and persons relying on this information do so at their own risk. Subject to any liability which cannot be excluded under the relevant laws, Plato, PFSL and Pinnacle disclaim all liability to any person relying on the information contained in this communication in respect of any loss or damage (including consequential loss or damage), however caused, which may be suffered or arise directly or indirectly in respect of such information. This disclaimer extends to any entity that may distribute this communication. Any opinions and forecasts reflect the judgment and assumptions of Plato and its representatives on the basis of information available as at the date of publication and may later change without notice. Any projections contained in this presentation are estimates only and may not be realised in the future. Unauthorised use, copying, distribution, replication, posting, transmitting, publication, display, or reproduction in whole or in part of the information contained in this communication is prohibited without obtaining prior written permission from Plato. Pinnacle and its associates may have interests in financial products and may receive fees from companies referred to during this communication.

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Dr David Allen
Head of Long Short Strategies
Plato Investment Management

David has more than two decades’ experience investing in global equities. Prior to joining Plato Investment Management he worked for JP Morgan Asset Management in London for fifteen years becoming one of the youngest managing directors in the...

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