ResMed in bed with Apple

Intelligent Investor

Independent Financial Research

ResMed in bed with Apple. I've been quietly ignoring ResMed (RMD)'s new consumer S+ sleep monitoring device since it was announced earlier this year. But the deal announced this week to integrate S+ into the Apple HealthKit in iOS8, and to stock it in Apple stores means we may have to start taking it seriously. The basic idea behind the S+ is that it records your breathing and movements while you sleep as well as your overall environment (including light, temperature and noise). It then syncs up with an app on your phone or tablet to let you know how you're sleeping and provide suggestions as to how you can sleep better. Presumably at the first whiff of an apnea the S+ will tell you to get yourself down to a sleep clinic - where you can buy a machine that does a crucial job for thousands of dollars rather than a gimmick for hundreds. And by getting into consumers' hearts and minds - there's a good chance you'll buy it from ResMed rather than its competition. (VIEW LINK)

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Intelligent Investor
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Independent Financial Research

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