iSentia (ASX: ISD) is a really interesting business that debuted on the ASX on Wednesday, and closed up +19 per cent from its listing price
iSentia (ASX: ISD) is a really interesting business that debuted on the ASX on Wednesday, and closed up +19 per cent from its listing price. The company offers over 5,000 clients a proprietary cloud-based media monitoring tool that captures and interprets content from over 5,500 mainstream media outlets - including TV and radio; 50,000 online news sources; and 3.4 million user generated content sources, such as Facebook, Twitter and China's Weibo. Remarkably, iSentia is able to capture and interpret content in near-real-time. The company can inform its clients of how the conversation is evolving in real-time and before key news items have been picked up by the mainstream press. There are few substitutes for this in the Australian/NZ space. We believe iSentia is for the media/ public-relations industry what Bloomberg is for the finance industry. Read more at: (VIEW LINK)
Welcome to Livewire, Australia’s most trusted source of investment insights and analysis.
To continue reading this wire and get unlimited access to Livewire, join for free now and become a more informed and confident investor.

4 topics
Please sign in to comment on this wire.