Has Coca Cola lost its fizz? Saxo Bank Head of Equity Strategy Peter Garnry says the market is expecting negative results for Coca Cola as the consumption of soft drinks is declining in Coca Cola's core markets United States and Europe. The strong USD and changing preferences for healthier drinks have led analysts to expect sales to be down by 2.5 per cent and profits to fall around 9 per cent. Coca Cola rival Pepsi Co will also release earnings this week, but Garnry prefers Pepsi due to its diversified business model. (VIEW LINK)