Paradice: It's a really good business

Paradice: It's a really good business. The Australian media monitoring firm iSentia that bills itself as Asia Pacific's leading media intelligence company is headed for a $400m IPO. Founded in 1982 by Neville Jeffress, the company was known until recently as Media Monitors, it tracks editorial content across social media, broadcast, print and online. Its 5000+ clients are largely big companies and governments and, to a lesser extent, advertising and PR agencies - seeking to stay abreast of industry news and how they are being talked about. The company also operates in Asia after a series of acquisitions. David Paradice, the well known small-caps fund manager describes iSentia as a really good business who lacks serious competition - so this is one to add to the watch list. Read more: (VIEW LINK)


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